Mierz Wysoko

CSO: Mierz Wysoko
Area: Media
Location: Masovian Voivodeship

Type of project

Promoting reusing and recycling, as well as increasing awareness of modern production and consumption culture among young parents through activities in traditional and online media, including the creation of 2D videos

 

 

Target (Disengaged)

Young parents

Science – Based

A two faze approach:

  • Focus on gathering information from social research about what is important to young parents and what guides their consumer choices;
  • Selection of information on climate change, supported by scientific data, that aligns with the above analysis.

Gender

Focus on avoiding the reinforcement of gender role stereotypes.

Planned activities

  • Promoting reusing and recycling and raising awareness about modern production and consumption culture among young parents

  • Strengthening the organization’s management capabilities and enhancing the skills of project implementation staff.

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NOPLANETB A one and only planet for everybody! NDICI CHALLENGE/2023/448-259
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